SP-217: Business Communication (2D)

Course, prefix, number, & title: SP-217 Business Communication (2D)

Hours (Class, recitation, Laboratory, studio): 3

Credits: 3

Course Description in college catalog:

This course will examine communication theories and practices to help students to build the necessary communication skills to enter different business fields. At the end of this course students will be able to write and deliver professional communications of various natures. Students will be able to use clear and concise language to formulate informative or persuasive messages that are evidence based and purpose oriented. Students will be able to analyze different types of audiences to craft emails, business memos, executive summaries, strategic reports, and other types of internal and external business communication that reflect audience awareness, business etiquette and ethical principles. Students will also acquire the habit of revising, editing and proofread their work receiving feedback from both instructor and peers.

Moreover, during the course students will learn how to develop active and critical listening skills to build a good rapport with clients, supervisors, and coworkers. Students will also be able to communicate effectively while delivering presentations alone or in groups in different business and interpersonal communication settings. Finally, students will be able to select, create and use the appropriate visual aids in their presentations such as pictures, graphs, videos, different types of slide presentations.

 

Required Text

Bovee, C. L., & Thill, J. V. (2018). Business Communication Today. Pearson Prentice Hall.

978-0134562186

Academic programs for which this course serves as a requirement or an elective:

A.A. in Liberal Arts and Sciences, Communications Concentration

General Education Outcomes: Below is a listing of General Education Outcome(s) that this course supports.

1. Communicate effectively in various forms

2. Use analytical reasoning to identify issues or problems and evaluate evidence in order to make informed decisions

3. Apply information management and digital technology skills useful for academic research and lifelong learning

Course-specific student learning outcomes:

• SLO #1. Students will interpret and assess the information gathered from a variety of primary and secondary business sources and demonstrate their knowledge of the ethical use of resources to gain knowledge on how to communicate clearly and with concision in written and verbal form in different business settings.
• SLO#2 Students will produce well-reasoned, and evidence based written and oral persuasive arguments to deliver individual and group business presentations using the acceptable delivery style of their specific professional setting.
• SLO#3 Students will learn the importance of being an active and a critical listener and how good listening skills are fundamental to evaluate evidence and arguments while communicating in a business setting.
• SLO#4 By applying the concepts and constructs learned in class students will be able to relate different aspects of interpersonal, intercultural and business communication theories to different business audiences to compose messages that demonstrate how audience awareness is directly correlated to the purpose of their written and oral business communications.
• SLO#5 Students will be able to analyze and put in practice principles of business writing acquiring the habit to revise and edit their work before sending, delivery and submitting their work.
• SLO#6 Students will understand the importance of ethics while communicating in business settings by evaluating different ethics views and by learning how to display their own ethical views with honesty and integrity.
• SLO#7 Students will be able to use various forms of technology to enhance the effectiveness of their written and oral business communication skills.

Program-specific outcomes

• PO#1 Integrate knowledge and skills in the communication studies concentration
• PO#2 Make ethical judgements while recognizing multiple perspectives, as appropriate in the communication studies concentration
• PO#3 Work collaboratively in diverse groups to accomplish learning objectives

Methods by which student learning will be assessed and evaluated; describe the types of methods to be employed; note whether certain methods are required for all sections:

• Class Participation: Students will earn 400 class participation points by attending class and by actively participating in all in class activities. Students will earn activity points by completing each in-class activity. A list of the in-class activities can be found in the course outline table.
• Assignments: Students will earn 400 points by completing 12 assignments which includes individual written assignments, individual presentations, and group presentations. A description of each assignment can be found in the course outline table.
  Reflection papers: Students will earn 200 points by completing three reflection papers. A description of each paper can be found on the course outline table.

Academic Integrity policy (department or College):
Academic honesty is expected of all students. Any violation of academic integrity is taken extremely seriously. All assignments and projects must be the original work of the student or teammates. Plagiarism will not be tolerated. Any questions regarding academic integrity should be brought to the attention of the instructor. The following is the Queensborough Community College Policy on Academic Integrity: "It is the official policy of the College that all acts or attempted acts that are violations of Academic Integrity be reported to the Office of Student Affairs. At the faculty member's discretion and with the concurrence of the student or students involved, some cases though reported to the Office of Student Affairs may be resolved within the confines of the course and department. The instructor has the authority to adjust the offender's grade as deemed appropriate, including assigning an F to the assignment or exercise or, in more serious cases, an F to the student for the entire course." Read the University's policy on Academic Integrity opens in a new window(PDF).

Disabilities
Any student who feels that he or she may need an accommodation based upon the impact of a disability should contact the Office of Accessibility Services in Science Building, Room S-132, 718-631-6257, to coordinate reasonable accommodations for students with documented disabilities. You can visit the Office of Accessibility Services website.